QUEENS CLUB TENNIS
LIFESTYLE APPAREL
> Fashion Design
> Illustration
> Print Design
Playbrave are a luxury sportswear brand sponsoring the Queens Club Tennis Tournament in 2023.
Tasked to create multiple printed t-shirts to act as limited edition products to help push the brand into the lifestyle market. Aimed towards a preppy vibe intertwined with iconic tennis visuals that fit the tournament the apparel will be sold at.
Tasked to create multiple printed t-shirts to act as limited edition products to help push the brand into the lifestyle market. Aimed towards a preppy vibe intertwined with iconic tennis visuals that fit the tournament the apparel will be sold at.
Drawing inspiration from Playbrave's best-selling prints and a moodboard created by visiting and photographing the site of the tournament, I created graphics that cater to the brand's aim for the sportswear/preppy demographic with a sub-brand range of clothing I call 'Game Set Match'. Producing original and captivating visuals that appeal not only to avid tennis fans but to anyone looking for stylish and eyecatching apparel.